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| Following the opening of similar concept stores in London and Berlin – we’re talking No. 6 and No. 74 respectively – adidas have now launched No. 42 in aris. Located in the Marais district and concealed behind massive metal doors unfolds a retail space designed by ether a.c., a local creative agency. Similar to the other stores, it doubles as an exhibition venue for the local creative scene. |
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| The new store carries an exclusive selection of men’s and women’s footwear, apparel and accessories from various adidas brands, such as y-3, adidas slvr, adidas originals and adidas performance. Also available are the design collabs with Stella McCartney, Jeremy Scott and Opening Ceremony, as well as the adidas consortium footwear collections, designed in partnership with leading fashion and sneaker stores across the planet. [NDLR: Imagine if portable lamps could be displayed this way.] |
